Vikriiniite

The micro finance industry has shown the financial strength of rural India and the Indian hinterland. Hence, it is logical to assume that the insurance industry also has a huge potential in rural India. Only what is required is innovation, in terms of policies and products, prices and premium values, designing proper distribution channels. The onus is now on the Indian insurance industry to collaborate and understand the requirement of the rural households and comes up with solutions tailor made for them and there is every possibility that a new episode of Indian Insurance industry will be framed.

Saamanjasya and VikriiNiite

A Rural Marketing strategy event aims at promoting micro-insurance to the rural hinterlands and economically weaker sections of the society. It will be conducted as a part of Saamanjasya 2011(22nd and 23rd Oct 2011). The main idea will be to use the business acumen of the brightest minds in the country representing the very best of Institutions so as to come up with plausible solutions for the issues which industry is facing when it comes to implementing micro insurance in India. Saamanjasya, a unique of its kind student led initiative, with its mission promoting sustainable development, will act as an interface between the students and the industry, enabling flow of ideas that can change the society.

Registration starts 30th Sep 2011
Case study launch 4th Oct 2011
Case Solution Submission for First Round 15th Oct. 2011
First Round Results 17th Oct. 2011
Final Round presentation 23rd Oct. 2011
Event Rules and Regulations

1. Vikriniite as an event is open to undergraduate, post graduate and doctoral students from any academic Institution.
2. To participate in Vikriniite and to be evaluated, it is mandatory for the teams to register for the competition in the Saamanjasya website.
3. A team should consist of at most two members and both the members should be from the same institute. Each team should submit only one entry.
4. There can be multiple teams from the same institute.
5. For Vikriniite, no candidate should be a part of multiple teams. If identified, all the teams he/she is a part of will be disqualified.
6. The case study will be provided only to registered users. Please login to download the case study & rules. Download block will appear on the top of the right pane.
7. For Prize Related Details Click here.

How to Register:

Registration is now closed. Thank you all for your overwhelming response!!!

Queries

For any queries, contact : vikriiniite.vgsom@saamanjasya.com
You can also contact the following persons during reasonable daytime hours.
1. Soumya Sarkar +91 95644 41102
2. Sourabh Mittal +91 90468 87872

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